Create a complete identity and brand guide for the quirky sweet shop, Curious Confections.
Design should reflect the bright, friendly vibe of the business and demonstrate a strong understanding of design principles.
Process included formatting 30+ pages of accurate brand guidelines, including logo variations, sizing, padding, devising
a typography hierarchy and system, and color palette. Project also includes example web banner ads, photography, and merchandise.
AIGA Flux Student Design Competition 2020 - Winner - Identity